Bring your ideas to life with our digital marketing and entrepreneurship fundamentals programme.

  • Connect with like-minded people in a supportive collaborative environment to grow your ideas.
  • Discover the steps you need to take to transform your idea into reality.
  • Create a portfolio of your creative journey which you can use for your personal reference or next steps.

During this eight-week practical course, you’ll have the opportunity to explore the fundamentals of digital marketing and entrepreneurship in innovative ways. Starting with your own ideas and goals, you’ll embark on a collaborative journey that covers key entrepreneurial concepts such as getting started, building a brand, and creating a business plan.

You’ll also dive into digital marketing essentials, including social media and audience engagement including developing creative assets. Our workshops combine essential knowledge with hands on activities, giving you the chance to apply what you learn and create a portfolio of work.

This course includes space for you to relax, build confidence, and connect with others. It’s designed to foster a supportive environment where you can recharge, share experiences, and grow your network in an informal setting.

Overview

During your eight-week journey you’ll gain a foundational knowledge in entrepreneurship and digital marketing. Delivered in a dynamic workshop format, you’ll have the opportunity to connect with your fellow learners, discover practical steps to transform ideas, and build a portfolio that documents your creative journey.

You’ll cover key topic areas such as:

  • Identifying your strengths and digital direction
  • Freelancer 101 
  • Digital marketing fundamentals 
  • Social media fundamentals 
  • AI awareness 
  • Creative strategy 
  • Design thinking for entrepreneurs 
  • Brand discovery 
  • Employment, freelance, business pathways

All learners will have access to Ultra for the duration of the course. Through Ultra, learners can access session recordings (where online sessions have been recorded), teaching and learning resources, discussion forums for conversation and knowledge sharing, and an opportunities board highlighting relevant information, events, and development opportunities.

Armed Forces Covenant Fund Trust

This course is funded by the ’s (AFCFT) AF3 Supporting Partners programme.

AFCFT are a charitable organisation that supports the Armed Forces Covenant by delivering funding programmes that create real change to Armed Forces communities across the UK.

We believe that every learner should be able to access professionally creative education that promotes growth academically, personally, and socially, building confidence and resilience along the way.

We work with adult learners aged 18+ from a wide range of backgrounds, ensuring our programmes are accessible and inclusive. Our learners may include those who:

  • Are long-term unemployed or economically inactive
  • Whose first language is not English
  • Are from the Global Majority
  • Have medical or mental health needs, disabilities, are neurodivergent, or have diagnosed or undiagnosed Special Educational Needs (SEN)
  • Have caring responsibilities
  • Have had negative experiences of education in the past
  • Lack confidence, trust, or the basic skills needed to re-enter learning
  • Are transitioning from the military or are spouses/partners of those actively serving

Read our full Inclusion Guidance strategy to find out more.

No prior knowledge or experience is required to join this course. Bring your curiosity and enthusiasm. If you’re excited about learning and ready to take your ideas further, you’re in the right place.

This course is for partners of serving UK military personnel. You must be aged 18+.

Childcare options are available for children under four. Please get in touch for more information: shortcourses@bathspa.ac.uk 

Access to a laptop or tablet would be beneficial but not a requirement of the programme.

This course is fully funded by the Armed Forces Covenant Fund Trust’s AF3 Supporting Partners programme and is free for partners of serving UK military personnel.

This course takes place at Corsham Court, Wiltshire.

The next course will take place on the following dates:

  • Tuesday 13 April 2027, 10am - 2pm
  • Tuesday 20 April 2027, 10am - 2pm
  • Tuesday 27 April 2027, 10am - 2pm
  • Tuesday 4 May 2027, 10am - 2pm
  • Tuesday 11 May 2027, 10am - 2pm
  • Tuesday 18 May 2027, 10am - 2pm
  • Tuesday 25 May 2027, 10am - 2pm
  • Tuesday 8 June 2027, 10am - 2pm

There will also be four online drop in sessions, taking place:

  • Wednesday 21 April 2027, 11am - 12pm
  • Wednesday 5 May 2027, 11am - 12pm
  • Wednesday 19 May 2027, 11am - 12pm
  • Wednesday 26 May 2027, 11am - 12pm

Please complete our .

Please note that places for this course are limited and should demand exceed places available, places will be offered on a first come first served basis. A waiting list will be operated.

Contact us

If you have any queries, please contact shortcourses@bathspa.ac.uk .

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